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Articles by: Preferred Vision Care

Ancillary Products in the Health Insurance Industry

Ancillary Products in the Health Insurance Industry; A Necessity In Today’s Uncertain Environment “As you may recognize by now, the market for vision benefits is ripe . . . the only remaining question is, Is it worth your time to sell?’ Maybe a more appropriate question is, ‘Can you afford not to sell it?’ ” […]

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March Of The Lemmings

TO THE EDITOR In your article, “Government Hopeful On Health Costs,” (Feb.19) you quote Donald W. Moran, associate director of budget, Office of Management and Budget, as saying “the marketer . . . can build in prevention in the price of the policy.” In giving Mr. Moran the benefit of the doubt as to why […]

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